NAIDOC Apparel Design

Exciting news for organisations and Councils to fit out personnel in advance of NAIDOC 2018, with the recent launch of Lifewear's Indigenous artist commission designs. Western Sydney Artist Geoff Sellman's has painted "Her Opal Spirits" for this yea'rs NAIDOC theme, licensed by Copyright Agency.

Geoff is collaborating with social enterprise The Social Canvas, that is developing business opportunities for indigenous artists at the intersection of design, heritage and urban culture in the greater Parramatta region.

Geoff is an emerging mature-age artist and has been awarded Mil-Pra AECG, Ngalga and Blacktown City Aboriginal Art prizes in recent years. 150 of his NAIDOC flags adorned the streets Liverpool City Council in 2017. Simon Alexander Cook from The Social Canvas said the Lifewear NAIDOC 2018 range is a "very special outcome and we are working on further fabulous collaborations".

View and order garments


Subscribe to our e-news updates - all the info you need in one place, delivered to your Inbox once a week.