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Business team analyzing income charts and graphs with modern digital tablet. Top view photoshoot

In this article for Better Boards, Domini Stuart writes on how to leverage your financial metrics and reports for maximum impact. It’s easy to count how much money you’ve made. It’s not so easy to demonstrate that you really are helping children to reach their full potential, or how effectively you’ve raised awareness of a rare disease.

Yet not-for-profit (NFP) organisations are increasingly expected to quantify their achievements – and the directors must ensure they’re measuring the right things.

“The board sets the strategic direction and will want to track the organisation’s progress and achievement of these objectives,” says Andrea Petersen, Managing Director, Not for Profit Accounting Specialists. “The directors usually set key performance indicators (KPIs) for the chief executive officer (CEO), who is tasked with delivering the strategic objectives.”

The focus of the KPIs will change according to the nature of the organisation.

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